thelastnavigator: The Journal of theAmerican Medical Association(JAMA) published its first cigarette advertisement in 1933, stating that it had done so only “after careful consideration of the extent to which cigarettes were used byphysiciansin practice.” These advertisements continued for 20 years. The same year, Chesterfield began running ads in theNew YorkState Journal of Medicine, with the claim that its cigarettes were “Just as pure as the water you drink… and practically untouched by human hands.”In medical journals and in the popular media, one of the most infamous cigarette advertising slogans was associated with the Camel brand: “Moredoctorssmoke Camels than any other cigarette.” The campaign began in 1946 and ran for eight years in magazines and on the radio. The ads included this message:“Family physicians, surgeons, diagnosticians, nose and throat specialists, doctors in every branch ofmedicine… a total of 113,597 doctors… were asked the question: ‘What cigarette do you smoke?’ And more of them named Camel as their smoke than any other cigarette! Three independentresearchgroups found this to be a fact. You see, doctors too smoke for pleasure. That full Camel flavor is just as appealing to a doctor’s taste as to yours… that marvelous Camel mildness means just as much to his throat as to yours.” Put all your trust in your doctor! When have they ever been wrong before?

thelastnavigator:

The Journal of theAmerican Medical Association(JAMA) published its first cigarette advertisement in 1933, stating that it had done so only “after careful consideration of the extent to which cigarettes were used byphysiciansin practice.” These advertisements continued for 20 years. The same year, Chesterfield began running ads in theNew YorkState Journal of Medicine, with the claim that its cigarettes were “Just as pure as the water you drink… and practically untouched by human hands.”

In medical journals and in the popular media, one of the most infamous cigarette advertising slogans was associated with the Camel brand: “Moredoctorssmoke Camels than any other cigarette.” The campaign began in 1946 and ran for eight years in magazines and on the radio. The ads included this message:

“Family physicians, surgeons, diagnosticians, nose and throat specialists, doctors in every branch ofmedicine… a total of 113,597 doctors… were asked the question: ‘What cigarette do you smoke?’ And more of them named Camel as their smoke than any other cigarette! Three independentresearchgroups found this to be a fact. You see, doctors too smoke for pleasure. That full Camel flavor is just as appealing to a doctor’s taste as to yours… that marvelous Camel mildness means just as much to his throat as to yours.”

Put all your trust in your doctor! When have they ever been wrong before?